Saturday, August 04, 2007

southern discomfort

So it happened for the first time last night. It was bound to eventually.

I was serving somebody behind the bar, and they asked me for a 'SoCo and lemonade'.

NO. It is called 'Southern Comfort' damn it. So Co is a dreadful name from a dreadful marketing campaign.

To be honest I'm surprised it's taken this long for somebody to use the name born from this steaming pile of contrived guff. I thought most Southern Comfort drinkers would've been asking for it by now.

Which is a relief at least. Please nobody else use it. It's rubbish and sounds silly. Thank you.

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